AI Insights · Timothy · July 2024
Q2 2024 Performance of Top Dining Apps on iOS in Latin America
An overview of the performance trends for the top five dining and restaurant applications on the iOS platform in Latin America during the second quarter of 2024, showcasing their downloads and user engagement.
In the second quarter of 2024, the dining and restaurant app category in Latin America has seen varied performance across the top iOS applications. Sensor Tower's data provides us with the latest insights into how these apps have fared in terms of downloads and weekly active users.
McDonald's Offers and Delivery experienced a significant increase in downloads, starting at 87K in the first week of April and peaking at 141K by the end of May. Weekly active users fluctuated, with a noticeable jump to 790K in the last week of May from an initial 671K in the first week of April.
Burger King Brasil saw a gradual decrease in downloads from 38K to 31K in mid-April, followed by a rebound to over 41K by the end of June. Its weekly active users showed a similar pattern, dipping to 124K in early April but rising to 158K in the last recorded week.
Starbucks México had a mixed trend in downloads, with an early peak of 19K in mid-April, then a decline, and a slight increase to nearly 12K by late June. The app's weekly active users remained relatively stable, with a high of 187K in mid-April and ending the quarter with 177K.
Habib’s download numbers showed modest week-over-week growth, starting at 10K and reaching 12K by the end of June. The weekly active users for Habib’s remained consistent, with a slight increase from 39K in the first week of April to nearly 40K by the end of June.
The KFC APP (Ecu, Col, Chi, Arg) also witnessed a steady increase in downloads, beginning at 9.6K and ascending to over 12K in the third week of June. Weekly active users for KFC showed an upward trend, starting at 63K and climbing to 71K by the end of the quarter.
While revenue data was not available or reported as zero for these apps during the quarter, the trends in downloads and active users indicate the dynamic engagement levels of consumers with these dining and restaurant applications in Latin America. For more detailed insights and performance metrics, Sensor Tower offers comprehensive data and analysis.
